August 19, 2019

The latest research conducted by The Curious Co reveals that Australians spend A$19.8 billion buying gifts each year and are joyfully generous: 85% of people get more joy giving gifts to others than receiving gifts themselves.

The research, conducted for The Financial P...

May 20, 2019

We live in an experience society. No longer striving to meet our basic needs, we have become preoccupied with consumption in the form of experiences over goods or services. Four in five millennials would rather spend money on an experience than buy something.  

Eve...

November 22, 2017

What do Gen Z aspire to be when they grow up? I was recently asked to unpack the latest findings from the Australian Institute on Family Studies on ABC The Drum. 

Gender-based career preferences

The AIFS identified there are significant gender differences among Gen...

April 13, 2016

Generation Y are today’s 22 – 36 year olds, and make up 22% of the Australian population (5.22 million). They also make up the largest cohort in the workforce (34%). Gen Ys are comprised of today’s parents, senior leaders, influencers, and increasingly wealth accumulat...

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The Blog
Welcome to Eliane's blog, home to fresh insights and social trends analysis.
 
Engage with Eliane as she considers how our external environment – today's demographic, social, economic, technological, and consumer trends – will impact our future.
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