The experience economy: Trends in consumer engagement
We live in an experience society. No longer striving to meet our basic needs, we have become preoccupied with consumption in the form of...
Fake news: Who can we trust?
We live in platform-based world where content can virtually be created by every individual who can access the internet. With 4 billion...
Gen Z and Gen Alpha: The Invisible Money Generation
Children belonging to Generation Z (born 1995 to 2009) and Generation Alpha (those born since 2010) are citizens of a new world where...
